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Sony K-43S25
Rs.69,900.00

Sony KD-43X74K
Rs.69,900.00
Model No K-43S25 KD-43X74K
TV Type Smart TV Smart TV
Screen Size 43 Inch (109.22 cm) 43 Inch (109.22 cm)
Resolution 4K 3840 x 2160 4K 3840 x 2160
Aspect Ratio 16:9 16:9
Motion Rate 60 Hz 50 Hz
Viewing Angle 178°/178° 178°/178°
USB
USB Version : 2.0
Supported Audio Formats : MP3 AUDIO, WMA
Supported Video Formats : WMV, PS, MPG, M2TS, MPEG, DIVX, MPEG-PS, MP4
Supported Picture Formats : JPEG, GIF, PNG, TIFF, RAW
USB Version : 2.0
Supported Audio Formats : MP3 AUDIO, WMA
Supported Video Formats : WMV, PS, MPG, M2TS, MPEG, DIVX, MPEG-PS, MP4
Supported Picture Formats : JPEG, GIF, PNG, TIFF, RAW
Video
Backlight Type : 4K UHD Direct LED
HLG : Yes
HDR10 : Yes
Picture Processor : 4K Processor X1™
Backlight Dimming Type : Frame Dimming
Clarity Enhancement : 4K X-Reality™ PRO
Color Enhancement : Live Colour™ Technology
Contrast Enhancement : Dynamic Contrast Enhancer
Motion Enhancer ( Native Hz ) : Motionflow™ XR 200 ( Native 50Hz )
Picture Mode : Vivid, Standard, Cinema, Game, Graphic, Photo, Custom
Video Signal Support : HDMI™ Signal : 4096 x 2160p ( 24,50, 60Hz ), 3840 x 2160p ( 24, 25, 30, 50, 60Hz ), 1080p (30, 50, 60Hz ), 1080 / 24p, 1080i ( 50, 60Hz ), 720p ( 30, 50, 60Hz ), 720 / 24p, 576p, 576i, 480p, 480i
Backlight Type : 4K UHD Direct LED
HLG : Yes
HDR10 : Yes
Backlight Dimming Type : Frame Dimming
Picture Processor : 4K Processor X1™
Clarity Enhancement : 4K X-Reality™ PRO
Colour Enhancement : Live Colour™ Technology
Contrast Enhancement : Dynamic Contrast Enhancer
Motion Enhancer ( Native Hz ) : Motionflow™ XR 100 ( Native 50Hz )
Picture Mode : Vivid, Standard, Cinema, Game, Graphic, Photo, Custom
Video Signal Support : HDMI™ Signal : 4096x2160p ( 24,50,60Hz ), 3840x2160p ( 24,25,30,50,60Hz ), 1080p ( 30,50,60Hz ), 1080 / 24p, 1080i ( 50,60Hz ), 720p ( 30,50,60Hz ), 720/24p, 576p, 576i 480p, 480i
Audio
Audio Output Power : 10 W + 10 W
Dolby Audio Format Support : Dolby™ Audio
Speaker Type : Open Baffle Speaker
Speaker Configuration : Full Range ( Bass Reflex ) X 2
Audio Output Power : 10 W + 10 W
Dolby Audio Format Support : Dolby™ Audio
Speaker Type : Open Baffle Speaker
Speaker Configuration : Full Range ( Bass Reflex ) x 2
Connectivity Options
HDMI™ : 3 ( 2 Side, 1 Rear )
USB 2.0 : 2 ( Side )
Ethernet / LAN : 1 ( Rear )
Digital Audio Outputs : 1 ( Rear )
IF ( Satellite ) Inputs : 1 ( Side )
RF ( Terrestrial / Cable ) Connection Inputs : 1 ( Side )
Apple Homkit : Yes
Apple Airplay : Yes
Chromecast Built-In : Yes
HDMI Audio Return Channel : eARC / ARC
Features specified in HDMI 2.1 : eARC / ALLM
WI-FI Frequency : 2.4 GHz / 5 GHz
Auto Low Latency Mode (ALLM) : Yes ( For HDMI™3 )
USB Drive Format Support : FAT16 / FAT32 / NTFS
HDCP : HDCP 2.3 ( For HDMI™1 / 2 / 3 )
WI-FI Standard : Wi-Fi Certified 802.11a / b / g / n / ac
Bluetooth Version : Version 5.0,HID ( Mouse / Keyboard Connectivity ) / HOGP ( Low Energy Device Connectivity ) / A2DP ( Stereo Audio ) 1 / AVRCP ( AV Remote Control ) / SPP( Serial Port Profile )
HDMI PC Input Signal Format : 640 x 480 ( 31.5kHz, 60Hz ), 800 x 600 ( 37.9kHz, 60Hz ), 1024 x 768 ( 48.4kHz, 60Hz ), 1280 x 1024 ( 64.0kHz, 60Hz ), 1152 x 864 ( 67.5kHz, 75Hz ), 1600 x 900 ( 55.9kHz, 60Hz ), 1680 x 1050 ( 65.3kHz, 60Hz ), 1920 x 1080 ( 67.5kHz, 60Hz )
USB Playback Codes : MPEG1 : MPEG1 / MPEG2 PS : MPEG2 / MPEG2 TS ( HDV, AVCHD ) : MPEG2, AVC / MP4 ( XAVC S ) : AVC, MPEG4, HEVC, AV1 / AVI : MotionJpeg / ASF ( WMV ) : VC1 / MOV : AVC, MPEG4 / MKV : AVC, MPEG4, VP8,HEVC / 3GPP : MPEG4, AVC / MP3 / ASF ( WMA ) / LPCM / WAV / MP4AAC / FLAC / JPEG, WEBM : AV1 / AC4 / ogg / AAC
HDMI™ Connections : 3 ( 2 Side, 1 Rear )
USB : 2 ( Side )
Ethernet / LAN : 1 ( Rear )
Digital Audio Outputs : 1 ( Rear )
Composite Video Inputs : 1 ( Rear )
Headphone Outputs : 1 ( Side )
RF ( Terrestrial / Cable ) Connection Inputs : 1 ( Side )
Apple Homkit : Yes
Apple Airplay : Yes
Chromecast Built-In : Yes
Features Specified In HDMI 2.1 : ALLM
HDMI Audio Return Channel ( ARC ) : Yes ( ARC )
WI-FI Frequency : 2.4GHz / 5GHz
Auto Low Latency Mode ( ALLM ) : Yes ( For HDMI™3 )
USB Drive Format Support : FAT16 / FAT32 / NTFS
HDCP : HDCP 2.3 ( For HDMI™ 1 / 2 / 3 )
WI-FI Standard : Wi-Fi Certified 802.11a/b/g/n/ac
Bluetooth Version : Version 5.0,HID ( Mouse / Keyboard Connectivity ) / HOGP ( Low Energy Device Connectivity ) / A2DP ( Stereo Audio ) 1 / AVRCP ( AV Remote Control ) / SPP ( Serial Port Profile )
USB Playback Codes : MPEG1: MPEG1 / MPEG2 PS : MPEG2 / MPEG2 TS ( HDV, AVCHD ) : MPEG2, AVC / MP4 ( XAVC S ) : AVC, MPEG4, HEVC, AV1 / AVI : Motion Jpeg / ASF ( WMV ) : VC1 / MOV : AVC, MPEG4 / MKV : AVC, MPEG4, VP8, HEVC / 3GPP : MPEG4, AVC / MP3 / ASF ( WMA ) / LPCM / WAV / MP4AAC / FLAC / JPEG, WEBM : AV1 / AC4 / ogg / AAC
Smart TV Features
Operating System : Android TV™
Smart TV : Google TV
ROM : 16 GB
Control Menu : Yes
Eco Dashboard : Yes
Google Play Store : Yes
Auto HDR Tone Mapping : Yes
Auto Genre Picture Mode : Yes
Electronic Program Guide ( EPG ) : Yes
Text Input Language : ARABIC, ENGLISH, FINNISH, FRENCH, GERMAN, HEBREW, HINDI, ITALIAN, JAPANESE, KOR, NORWEGIAN, PER, PORTUGUESE, RUSSIAN, SPANISH, THAI, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE
Display Language : AFRIKAANS, ARABIC, BENGALI, ENGLISH, FRENCH, GUJARATI, HINDI, INDONESIAN, KANNADA, MALAYALAM, MARATHI, PANJABI, PER, PORTUGUESE, RUSSIAN, SPANISH, SWAHILI, TAMIL, TELUGU, THAI, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE, ZULU
Operating System : Android TV™
Smart TV : Google TV™
ROM : 16 GB
Google Play Store : Yes
Electronic Program Guide ( EPG ) : Yes
Text Input Language : ARABIC / ENGLISH / FINNISH / FRENCH / GERMAN / HEBREW / HINDI / ITALIAN / JAPANESE / KOR / NORWEGIAN / PER / PORTUGUESE / RUSSIAN / SPANISH / THAI / VIETNAMESE / SIMPLIFIED CHINESE / TRADITIONAL CHINESE
Display Language : AFRIKAANS / ARABIC / BENGALI / ENGLISH / FRENCH / GUJARATI / HINDI / INDONESIAN / KANNADA / MALAYALAM / MARATHI / PANJABI / PER / PORTUGUESE / RUSSIAN / SPANISH / SWAHILI / TAMIL / TELUGU / THAI / VIETNAMESE / SIMPLIFIED CHINESE / TRADITIONAL CHINESE / ZULU
Other Features
Bezel Design : Narrow Bezel Design
Stand Design : Slim Wedged Stand
Bezel Colour : Black
Stand Colour : Black
Teletext : Yes
Talkback : Yes
Sleep Timer : Yes
Voice Search : Yes
Switch Access : Yes
On / Off Timer : Yes
Screen Reader : Yes
Audio Description : Yes
Text Magnification : Yes
Accessibility Shortcut : Yes
Standard Remote Control : Yes
Accessible Initial Setup With Talkback : Yes
Number of Tuners ( Sat ) : One
TV System ( Analogue ) : B / G
Closed Caption : Subtitle
Tuner Channel Coverage ( Digital Terrestrial ) : VHF / UHF
TV System ( Digital Terrestrial ) : DVB-T / T2
TV System ( Digital SAT ) : DVB-S / S2
Number of Tuners ( Terrestrial / Cable ) : 1 ( Digital / Analogue )
Tuner Channel Coverage ( Analogue ) : 45.25MHz-863.25MHz
Tuner Channel Coverage ( Digital SAT ) : Intermediate Frequency 950-2150MHz
Bezel Design : Narrow Bezel Design
Stand Design : Slim Blade Stand
Stand Colour : Black
Bezel Colour : Black
Teletext : Yes
Sleep Timer : Yes
Voice Search : Yes
On / Off Timer : Yes
Text Magnification : Yes
Accessibility Shortcut : Yes
Standard Remote Control : Yes
Closed Caption ( Subtitle ) : Yes
Audio Description ( Audio Key ) : Yes
TV System ( Digital Terrestrial ) : DVB-T/T2
TV System ( Analog ) : B / G, D / K, I, M
Number Of Turners ( Terrestrial / Cable ) : 1 ( Digital ) / 1 ( Analog )
Closed Captions ( Analog / Digital ) : Analogue No, ( Digital ) Subtitle
Tuner Channel Coverage ( Digital Terrestrial ) : VHF / UHF ( Depend On Country / Area Selection )
Tuner Channel Coverage ( Analog ) : 45.25 MHz-863.25 MHz ( Depend On Country / Area Selection )
General Details
Power Supply ( Voltage, Hz ) : AC 110 V - 240 V, 50/60 Hz
Power Consumption : 106 W
Power Consumption Standby : 0.5 W
Dynamic Backlight Control : Yes
Power Saving Mode / Back Light Off Mode : Yes
Weight Of TV Without Stand : 7.8 Kg
Weight Of TV With Stand : 8.0 Kg
Weight Of Package Carton : 11 Kg
VESA® Hole Pitch : 200 mm X 200 mm
Power Requirements : DC 19.5V, AC 100 V - 240 V, 50 / 60 Hz
Power Consumption Standby : 0.5 W
Dynamic Backlight Control : Yes
Power Saving Mode / Back Light Off Mode : Yes
Weight Of TV Without Stand : 7.8 Kg
Weight Of TV With Stand : 8.0 Kg
Weight Of Package Carton : 11 Kg
VESA® Hole Pitch : 200 mm X 200 mm
Supplied Accessories
Voice Remote Control : Yes
Batteries : Yes
AC Power Cord : Yes
AC Power Adaptor : Yes
Quick Setup Guide : Yes
Operating Instructions : Yes
Voice Remote Control : Yes
Batteries : Yes
AC Power Cord : Yes
Table Top Stand : Yes
Quick Setup Guide : Yes
Operating Instructions : Yes

Compare Sony K-43S25 with:

Compare Sony KD-43X74K with:

Key Differences

Overall, both models are capable choices in their segment, offering a balance between performance, features, and usability. If you're comparing Sony KD-43X74K and Sony K-43S25, both models come with modern features and are designed to deliver a solid viewing experience across different use cases. Sony KD-43X74K and Sony K-43S25 offer different motion rates (50 Hz vs 60 Hz), which can impact smoothness during fast-moving scenes like sports and gaming. Both TVs come with smart platforms that support popular streaming apps and voice control features. Both TVs come in similar screen sizes, making them suitable for comparable viewing setups and room environments. Both TVs provide standard built-in audio performance suitable for regular usage, though external speakers can enhance the experience. Both models support 4K 3840 x 2160 resolution, ensuring sharp picture quality with detailed visuals for movies, shows, and gaming. Both TVs offer adequate brightness levels suitable for most indoor lighting conditions.

Verdict: Both TVs are strong contenders, and your final choice should depend on your preference for screen size, motion performance, and smart features.