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LG OLED77M49LA
Rs.363,000.76

Samsung 77S90HAULXL
Rs.364,990.00
Model No OLED77M49LA 77S90HAULXL
TV Type Smart TV Smart TV
Screen Size 77 Inch (195.58 cm) 77 Inch (195.58 cm)
Resolution 4K 3840 x 2160 4K 3840 x 2160
Aspect Ratio 16:9 16:9
Motion Rate 120 Hz 165 Hz
Viewing Angle 178°/178° 178°/178°
USB
USB Version : 2.0
Supported Audio Formats : MP3, AC4, AC3, EAC3, AAC, MP2, PCM, WMA
Supported Video Formats : MKV, DivX, MP4, AVI, ASF, MOV, FLV
Supported Picture Formats : JPEG, JPS, MPO
USB Version : 2.0
Supported Audio Formats : MP3, FLAC, OGG, WMA, WAV, MIDI, APE, AIFF, ALAC, M4A, MPA, AAC
Supported Video Formats : AVI, MKV, MP4, ASF, MOV, 3GP, FLV, VRO, VOB, SVI
Supported Picture Formats : JPG, JPEG, PNG, BMP, MPO
Video
Backlight : 4K UHD OLED
HLG : Yes
HDR10 : Yes
Dolby Vision : Yes
Filmmaker Mode™ : Yes
AI Brightness Control : Yes
OLED Dynamic Tone Mapping Pro : Yes
Wide Color Gamut : OLED Colour
Motion : OLED Motion
Dimming Technology : Pixel Dimming
AI Genre Selection : Yes ( SDR, HDR )
Picture Processor : α11 AI Processor 4K
AI Upscaling : α11 AI Super Upscaling 4K
High Frame Rate ( HFR ) : 4K 120 Fps ( HDMI, RF, USB )
Picture Mode : 10 Modes ( Personalized Picture Wizard, Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, ( ISF ) Expert ( Bright Room ), ( ISF ) Expert(Dark Room ))
Backlight : 4K UHD OLED
EyeComfort Mode : Yes
Filmmaker Mode ( FMM ) : Yes
HDR Brightness Optimizer : Yes
Smart Calibration : Basic
Anti Reflection : Glare Free
HDR : OLED HDR+
Color Booster : Color Booster Pro
AI Upscale : 4K AI Upscaling Pro
Viewing Angle : Ultra Viewing Angle
Contrast Enhancer : Real Depth Enhancer
Contrast : Self-illuminating Pixels
Refresh Rate : 165 Hz ( VRR Support )
Picture Engine : NQ4 AI Gen3 Processor
AI Motion Enhancer : AI Motion Enhancer Pro
Motion Technology : Motion Xcelerator 165 Hz
AI HDR Remastering : Auto HDR Remastering Pro
AI Picture : AI Optimized, AI Customization
HDR 10+ : Yes ( Adaptive, Gaming, Advanced )
Audio
Audio Output ( RMS ) : 60 W
Dolby Atmos : Yes
LG Sound Sync : Yes
AI Acoustic Tuning : Yes
Sound Mode Share : Yes
Simultaneous Audio Output : Yes
Speaker Direction : Down Firing
Speaker System : 4.2 Channel
Bluetooth Surround Ready : Yes ( 2 Way Playback )
WiSA Ready : Yes ( Up To 2.1 Channel )
Clear Voice Pro : Yes ( AI Voice Remastering )
AI Sound : α11 AI Sound Pro ( Virtual 11.1.2 Up-Mix )
Audio Codec : AC4, AC3 ( Dolby Digital ), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X ( Refer To Manual )
Sound Output ( RMS ) : 40 W
360 Audio : Yes
Dolby Atmos : Yes
Q-Symphony : Yes
Adaptive Sound Pro : Yes
Active Voice Amplifier Pro : Yes
Object Tracking Sound : OTS Lite
Speaker Type : 2.1 Channel
Connectivity Options
HDMI ( 2.1 ) : 3ea ( Supports 4K 120Hz, eARC, VRR, ALLM, QMS ( 3 Port ))
USB ( 2.0 ) : 2ea
CI Slot : 1ea
Ethernet / LAN : 1ea
RF Input ( Antenna / Cable ) : 3ea
Optical Digital Audio Out ( SPDIF ) : 1ea
Wi-Fi 6 : Yes
Bluetooth 5.1 : Yes
Simplink ( HDMI CEC ) : Yes
HDMI Audio Return Channel : eARC ( HDMI 2 )
HDMI ( 2.0 ) : 4
USB-A ( 2.0 ) : 2
Wi-Fi : Yes
Bluetooth : Yes
Ethernet / LAN : Yes
Digital Audio Out ( Optical ) : Yes
HDMI Audio Return Channel : eARC
RF In ( Terrestrial, Cable Input ) : 1 / 1 ( Common Use For Terrestrial ) / 1
Smart TV Features
Operating System : WebOS 24 Smart TV
ThinQ : Yes
LG Channels : Yes
Always Ready : Yes
Family Settings : Yes
Full Web Browser : Yes
USB Camera Compatible : Yes
Hands-Free Voice Control : Yes
Works With Apple Airplay2 : Yes
Intelligent Voice Recognition : Yes
Amazon Alexa : Built-In
Magic Remote Control : Built-In
The Security Update Is Supported Until : 31/12/2028
Smartphone Remote App : Yes ( LG ThinQ )
Multi View : Yes ( Up To 4 Views )
Operating System : Tizen™ Smart TV
Bixby : Yes
Web Browser : Yes
Far-Field Voice Interaction : Yes
Built-In Voice Assistant : Alexa ( IN Only )
Universal Guide : Yes ( India Only )
Samsung TV Plus : Yes ( India Only )
Works With AI Speaker : Alexa ( IN Only ), Google Assistant ( IN Only )
Other Features
Design : Elegant Slim Design
Gray Scale : Yes
Invert Colors : Yes
High Contrast : Yes
Design : Laser Slim Design
Stand Type : Simple Plus Blade
Front Color : Graphite Black
Bezel Type : 4 Bezel-Less
Stand Color : Space Titan
TV Key : Yes
Analog Tuner : Yes
Country Of Origin : India
Digital Broadcasting : DVB-T2CS2
Accessibillity - Voice Guide : English ( UK ),Hindi (India )
General Details
Power Supply : AC 100~240V 50-60Hz
Power Consumption : 248.7 W
Power Consumption Standby : Under 0.5 W
Weight Without Stand : 36.5 Kg
Packaging Weight : 52.3 Kg
VESA Mounting : 300 mm X 300 mm
Power Supply : AC 220-240 V~ 50/60 Hz
Power Consumption Max : 660 W
Power Consumption Typical : 173 W
Power Consumption Standby : 0.50 W
Yearly Power Consumption ( EU Standard ) : 387.63 kWh
Energy Efficiency Class : 2
Eco Sensor : Yes
Auto Power Off : Yes
Auto Power Saving : Yes
Weight Without Stand : 34.8 Kg
Weight With Stand : 36.6 Kg
Weight Of Package Carton : 45.9 Kg
VESA Spec : 400 mm X 300 mm
Supplied Accessories
Remote Control : Magic Remote MR24
Power Cable : Yes ( Attached )
AA X 2 Batteries : Yes
Remote Control : Yes
Power Cable : Yes
User Manual : Yes

Compare LG OLED77M49LA with:

Compare Samsung 77S90HAULXL with:

Both TVs offer adequate brightness levels suitable for most indoor lighting conditions. Both TVs come with smart platforms that support popular streaming apps and voice control features. Both models support 4K 3840 x 2160 resolution, ensuring sharp picture quality with detailed visuals for movies, shows, and gaming. Both TVs come in similar screen sizes, making them suitable for comparable viewing setups and room environments. LG OLED77M49LA and Samsung 77S90HAULXL are well-equipped smart TVs that aim to provide a balance of picture quality, performance, and smart capabilities. LG OLED77M49LA and Samsung 77S90HAULXL offer different motion rates (120 Hz vs 165 Hz), which can impact smoothness during fast-moving scenes like sports and gaming. Both TVs provide standard built-in audio performance suitable for regular usage, though external speakers can enhance the experience. Overall, both models are capable choices in their segment, offering a balance between performance, features, and usability.

Verdict: Both models offer good value, and the better option depends on your specific requirements and viewing preferences.

Top Differences

  • Refresh Rate: 120 Hz Vs 165 Hz