Both TVs come in similar screen sizes, making them suitable for comparable viewing setups and room environments. Both TVs offer adequate brightness levels suitable for most indoor lighting conditions. Philips 55PFL5756/F7 and Hisense 55M7QG are well-equipped smart TVs that aim to provide a balance of picture quality, performance, and smart capabilities. Both models support 4K 3840 x 2160 resolution, ensuring sharp picture quality with detailed visuals for movies, shows, and gaming. Both TVs come with smart platforms that support popular streaming apps and voice control features. Both TVs provide standard built-in audio performance suitable for regular usage, though external speakers can enhance the experience. Both TVs provide decent motion handling, making them suitable for everyday viewing including sports and action content. In general, both TVs cater to modern entertainment needs, including streaming, gaming, and everyday viewing.

Verdict: Choosing between Philips 55PFL5756/F7 and Hisense 55M7QG depends on your usage, whether you prioritize display quality, smoother motion, or smart features.